A healthy bay protects the coastline, restores our waterways and protects public health. And cleanups of the Santa Monica Bay using volunteers are the last defense against marine pollution.

One Day’s Impact

Paid ads were a reminder of the impact of one day of coastal cleanup.

College Recruitment Effort

In addition to social media we used posters at colleges to source students and family members to volunteer. “I Want You” was a reminder of past recruitment efforts during wartime.

A Day Without A Bag

We reminded people with digital banners that one of the biggest contributors to pollution was plastic bags.

Dramatic Visuals Tell A Story

Dramatic visuals were developed for social media, outdoor and educational  presentations.