About

The Ant Society

We are a full-service team of diverse marketing professionals – Total market experts that generate response. 

Our mission is to deliver outstanding results with the highest level of creativity, and in the most efficient way possible.

What Differentiates Us

We support your marketing team as partners and provide the services you need for your project or campaign. Nimble. Efficient. Effective.

Your campaign or project is managed by a curated team with your business objectives in mind, so that a lean team of experts can create the right marketing solution efficiently.

Deep experience developing marketing solutions across industry categories with award winning campaigns.

The Ant Society

  • Creative Head

    Hans is an award winning creative director with a passion for strategy and ideas that elevate brands. His work has been recognized at Cannes, Davey Awards, New York Festivals, Annual Graphics and Fiap. Recently, during the Covid pandemic his innovative campaign for One Touch Hats won numerous awards for best social media campaign.Hans is expert in all stages of the creative process from strategy development to post-production.

    He incorporates a blend of creative and business problem-solving skills to deliver on-target, impactful communications in broadcast, direct mail, web, and digital media, as well as package design.Prior to managing his own independent agency, Hans was a creative leader at BBDO, Saatchi & Saatchi and Casanova/McCann, and has led the work for major brands including Nestle, General Mills, Pepsi-Cola, California Lottery, Verizon, Molina Healthcare and Heal The Bay.

    In his spare time you will find Hans enjoying nature on his bike.

  • Principal, Brand & Retail Strategy.

    Oscar brings a business-first perspective to The Ant Society, helping connect brand strategy, innovation, and growth.

    With experience across consumer and lifestyle categories, he advises on business opportunities, market positioning, strategic partnerships, and new ways for brands to stay relevant in changing markets.

    His perspective is simple: playing it safe is often the fastest way to become irrelevant. He helps turn that belief into smarter strategies, stronger ideas, and meaningful business opportunities for our clients.

  • Managing Director

    Roberto Orci is a recognized leader in multicultural and integrated marketing, with decades of experience driving growth for brands across automotive, healthcare, retail, CPG, financial services, telecom, and entertainment. He has served as President of Orci Advertising and Acento Advertising, EVP of Strategic Growth at Captura Group, and Marketing VP at Juanita’s Foods. A former Chair of the Hispanic Marketing Council and founding member of ANA’s AIMM, Roberto brings deep strategic insight, client leadership, and an enduring commitment to building growth through culture and inclusivity.

  • Digital Coordinator:

    Vivi supports the coordination and execution of digital projects at The Ant Society, helping keep campaigns, content, and day-to-day digital initiatives moving smoothly.

    She works across teams to organize workflows, coordinate deliverables, support content development, and ensure that projects stay aligned with brand direction, timelines, and client needs.

    Her role combines organization, collaboration, and attention to detail, helping turn creative ideas into well-executed digital experiences.

  • Senior Copywriter

    Jessica is a writer and storyteller who brings a sharp understanding of language, character, and human behavior to The Ant Society.

    With a background in literary writing, entertainment, and performance, she approaches copy from a storyteller’s perspective—finding the human truth behind an idea and turning it into language people can connect with.

    From brand voices and campaign concepts to digital content and long-form storytelling, Jessica helps transform strategy into ideas that feel natural, memorable, and genuinely human.

  • Digital Projects Director

    Missael leads digital strategy and performance at The Ant Society, connecting data, media, and technology to turn ideas into measurable business results.

    With experience in digital audits, media planning, performance marketing, analytics, and integrated project development, he helps brands identify opportunities, optimize investment, and build smarter digital ecosystems designed for growth.

    His approach combines strategic thinking with hands-on execution, ensuring that every digital initiative is not only creative, but accountable, scalable, and driven by clear performance goals.